Weber Shandwick's head of media north, Sarah Park wrote an article on leading media site, How Do last week titled - ‘Strained relations - can PRs and journalists get along?' Not surprisingly, the article has sparked a lot of interest from people in the industry, chipping in with a gripe to justify their side of the debate. But unlike the endless list of bitter commentators, Park had a very subjective and eye opening account of why she believes communication between the two has hit an all time low.
